| no |
title |
author |
magazine |
year |
volume |
issue |
page(s) |
type |
| 1 |
Accounting tools in the analysis and control of marketing performance
|
Rayburn, L.Gayle
|
|
1977
|
6 |
3 |
p. 175-182
8 p.
|
article
|
| 2 |
Advertising-price competition and market stability
|
Metwally, M.M.
|
|
1977
|
6 |
3 |
p. 237-340
104 p.
|
article
|
| 3 |
Analyzing variations in demand for an industrial good
|
Wahlbin, Clas
|
|
1977
|
6 |
3 |
p. 223-230
8 p.
|
article
|
| 4 |
An econometric analysis of energy over the next 75 years
|
BenDaniel, D.J.
|
|
1977
|
6 |
3 |
p. 197-210
14 p.
|
article
|
| 5 |
A study of distributor-dealer needs among automobile franchises
|
Rosson, P.J.
|
|
1977
|
6 |
3 |
p. 183-188
6 p.
|
article
|
| 6 |
Forecasting Danish nitrogen fertilizer consumption
|
Styhr Petersen, H.J.
|
|
1977
|
6 |
3 |
p. 211-222
12 p.
|
article
|
| 7 |
Forecasting in multinational and locally owned Salvadorian companies
|
Brasch, John J.
|
|
1977
|
6 |
3 |
p. 231-236
6 p.
|
article
|
| 8 |
Marketing achievement reporting: A profitability approach
|
Christopher, William F.
|
|
1977
|
6 |
3 |
p. 149-162
14 p.
|
article
|
| 9 |
Overt searchers' responses to advertising
|
San Augustine, Andre J.
|
|
1977
|
6 |
3 |
p. 193-196
4 p.
|
article
|
| 10 |
Reducing new product risk through understanding buyer behavior
|
Barnes, Jim
|
|
1977
|
6 |
3 |
p. 189-192
4 p.
|
article
|
| 11 |
Successful and failing internal corporate ventures: An empirical analysis
|
von Hippel, Eric
|
|
1977
|
6 |
3 |
p. 163-174
12 p.
|
article
|
Journal description