| no |
title |
author |
magazine |
year |
volume |
issue |
page(s) |
type |
| 1 |
Antecedents to and outcomes of reverse logistics metrics
|
Hazen, Benjamin T.
|
|
2015
|
46 |
C |
p. 160-170
11 p.
|
article
|
| 2 |
Business relationship process management as company dynamic capability improving relationship portfolio
|
Mitrega, Maciej
|
|
2015
|
46 |
C |
p. 193-203
11 p.
|
article
|
| 3 |
Commentary on “Storytelling by the sales force and its effect on buyer–seller exchange” by David Gilliam and Karen Flaherty
|
Lacoste, Sylvie
|
|
2015
|
46 |
C |
p. 143-146
4 p.
|
article
|
| 4 |
Creating or destroying value through mergers and acquisitions: A marketing perspective
|
Rahman, Mahabubur
|
|
2015
|
46 |
C |
p. 24-35
12 p.
|
article
|
| 5 |
Customer retention: A source of value for serial acquirers
|
Degbey, William Y.
|
|
2015
|
46 |
C |
p. 11-23
13 p.
|
article
|
| 6 |
Customer value propositions as interorganizational management accounting to support customer collaboration
|
Wouters, Marc
|
|
2015
|
46 |
C |
p. 54-67
14 p.
|
article
|
| 7 |
Does the use of knowledge integration mechanisms enhance product innovativeness?
|
Tsai, Kuen-Hung
|
|
2015
|
46 |
C |
p. 214-223
10 p.
|
article
|
| 8 |
Do extant management control frameworks fit the alliance setting? A descriptive analysis
|
Anderson, Shannon W.
|
|
2015
|
46 |
C |
p. 36-53
18 p.
|
article
|
| 9 |
Dual capabilities and organizational learning in new product market performance
|
Chen, Haowen
|
|
2015
|
46 |
C |
p. 204-213
10 p.
|
article
|
| 10 |
Economic consequences of alternative make-or-buy configurations
|
Sundquist, Viktoria
|
|
2015
|
46 |
C |
p. 98-107
10 p.
|
article
|
| 11 |
Editorial Board Continued
|
|
|
2015
|
46 |
C |
p. i-ii
nvt p.
|
article
|
| 12 |
Is the value created necessarily associated with money? On the connections between an innovation process and its monetary dimension: The case of Solibro's thin-film solar cells
|
Perna, Andrea
|
|
2015
|
46 |
C |
p. 108-121
14 p.
|
article
|
| 13 |
Key supplier relationships and product introduction success: The moderating roles of self-enforcement and interdependence between buyer and supplier
|
Wu, Jie
|
|
2015
|
46 |
C |
p. 183-192
10 p.
|
article
|
| 14 |
Letter from the co-editors-in-chief
|
LaPlaca, Peter J.
|
|
2015
|
46 |
C |
p. 1-2
2 p.
|
article
|
| 15 |
Relational norms and collaborative activities: Roles in reducing opportunism in marketing channels
|
Zhou, Yin
|
|
2015
|
46 |
C |
p. 147-159
13 p.
|
article
|
| 16 |
Service leadership for adaptive selling and effective customer service teams
|
Wong, Alfred
|
|
2015
|
46 |
C |
p. 122-131
10 p.
|
article
|
| 17 |
Storytelling by the sales force and its effect on buyer–seller exchange
|
Gilliam, David A.
|
|
2015
|
46 |
C |
p. 132-142
11 p.
|
article
|
| 18 |
The external effect of marketing accountability in business relationships: Exploring the role of customer perceived value
|
Arslanagic-Kalajdzic, Maja
|
|
2015
|
46 |
C |
p. 83-97
15 p.
|
article
|
| 19 |
The governance of inter-organisational relationships during different supply chain maturity phases
|
Varoutsa, Evangelia
|
|
2015
|
46 |
C |
p. 68-82
15 p.
|
article
|
| 20 |
The marketing-accounting interface – problems and opportunities
|
Kraus, Kalle
|
|
2015
|
46 |
C |
p. 3-10
8 p.
|
article
|
| 21 |
Understanding distributor opportunism in a horizontal network
|
Zeng, Fue
|
|
2015
|
46 |
C |
p. 171-182
12 p.
|
article
|
Journal description