| nr |
titel |
auteur |
tijdschrift |
jaar |
jaarg. |
afl. |
pagina('s) |
type |
| 1 |
An Agency Theory perspective on the purchase of marketing services
|
Tate, Wendy L.
|
|
2010
|
39 |
5 |
p. 806-819
14 p.
|
artikel
|
| 2 |
An exploratory study into brand alignment in B2B relationships
|
Campbell, Colin
|
|
2010
|
39 |
5 |
p. 712-720
9 p.
|
artikel
|
| 3 |
Basking in reflected glory: Using customer reference relationships to build reputation in industrial markets
|
Helm, Sabrina
|
|
2010
|
39 |
5 |
p. 737-743
7 p.
|
artikel
|
| 4 |
Corporate image and reputation in B2B markets: Insights from CI/ARG 2008
|
Brown, Tom J.
|
|
2010
|
39 |
5 |
p. 709-711
3 p.
|
artikel
|
| 5 |
Corporate reputation in the People’s Republic of China: A B2B perspective
|
Ewing, Michael T.
|
|
2010
|
39 |
5 |
p. 728-736
9 p.
|
artikel
|
| 6 |
Corrigendum to “Antecedents and consequences of opportunism in buyer–supplier relations: Research synthesis and new frontiers” [Industrial Marketing Management, volume 37/8, pp. 895–909]
|
Hawkins, Timothy G.
|
|
2010
|
39 |
5 |
p. 874-
1 p.
|
artikel
|
| 7 |
Development and return on execution of product innovation capabilities: The role of organizational structure
|
Menguc, Bulent
|
|
2010
|
39 |
5 |
p. 820-831
12 p.
|
artikel
|
| 8 |
Distinguishing supplier reputation from trust in buyer–supplier relationships
|
Suh, Taewon
|
|
2010
|
39 |
5 |
p. 744-751
8 p.
|
artikel
|
| 9 |
Editorial Board
|
|
|
2010
|
39 |
5 |
p. IFC-
1 p.
|
artikel
|
| 10 |
Editorial Board Continued
|
|
|
2010
|
39 |
5 |
p. i-
1 p.
|
artikel
|
| 11 |
Exploring reputation of B2B partnerships: Extending the study of reputation from the perception of single firms to the perception of inter-firm partnerships
|
Money, Kevin
|
|
2010
|
39 |
5 |
p. 761-768
8 p.
|
artikel
|
| 12 |
Implications of service processes outsourcing on firm value
|
Lee, Ruby P.
|
|
2010
|
39 |
5 |
p. 853-861
9 p.
|
artikel
|
| 13 |
Joint venture stability and cooperation: Direct, indirect and contingent effects of resource complementarity and trust
|
Deitz, George D.
|
|
2010
|
39 |
5 |
p. 862-873
12 p.
|
artikel
|
| 14 |
Letter from the editor
|
LaPlaca, Peter J.
|
|
2010
|
39 |
5 |
p. 705-708
4 p.
|
artikel
|
| 15 |
Managing industrial brand equity: Developing tangible benefits for intangible assets
|
Zaichkowsky, Judith Lynne
|
|
2010
|
39 |
5 |
p. 776-783
8 p.
|
artikel
|
| 16 |
Managing innovation networks: Exploratory evidence from ICT, biotechnology and nanotechnology networks
|
Rampersad, Giselle
|
|
2010
|
39 |
5 |
p. 793-805
13 p.
|
artikel
|
| 17 |
Managing opportunism in a developing interfirm relationship: The interrelationship of calculative and loyalty commitment
|
Liu, Yi
|
|
2010
|
39 |
5 |
p. 844-852
9 p.
|
artikel
|
| 18 |
Segmenting a market in the making: Industrial market segmentation as construction
|
Harrison, Debbie
|
|
2010
|
39 |
5 |
p. 784-792
9 p.
|
artikel
|
| 19 |
Stakeholder theory and practice in Europe and North America: The key to success lies in a marketing approach
|
Jurgens, Michele
|
|
2010
|
39 |
5 |
p. 769-775
7 p.
|
artikel
|
| 20 |
The effect of merger on employee views of corporate reputation: Time and space dependent theory
|
Chun, Rosa
|
|
2010
|
39 |
5 |
p. 721-727
7 p.
|
artikel
|
| 21 |
The impact of industry environment on early market entry decisions by B2B managers in the U.S. and Japan
|
Calantone, Roger J.
|
|
2010
|
39 |
5 |
p. 832-843
12 p.
|
artikel
|
| 22 |
The role of corporate image in business-to-business export ventures: A resource-based approach
|
Spyropoulou, Stavroula
|
|
2010
|
39 |
5 |
p. 752-760
9 p.
|
artikel
|
Tijdschrift beschrijving