| nr |
titel |
auteur |
tijdschrift |
jaar |
jaarg. |
afl. |
pagina('s) |
type |
| 1 |
A professional services firm's competence development
|
Awuah, Gabriel Baffour
|
|
2007
|
36 |
8 |
p. 1068-1081
14 p.
|
artikel
|
| 2 |
Building commitment in buyer–seller relationships: A tie strength perspective
|
Stanko, Michael A.
|
|
2007
|
36 |
8 |
p. 1094-1103
10 p.
|
artikel
|
| 3 |
Editorial Board
|
|
|
2007
|
36 |
8 |
p. IFC-
1 p.
|
artikel
|
| 4 |
How buyers' expected benefits, perceived risks, and e-business readiness influence their e-marketplace usage
|
Subba Rao, S.
|
|
2007
|
36 |
8 |
p. 1035-1045
11 p.
|
artikel
|
| 5 |
Industrial global brand leadership: A capabilities view
|
Beverland, Michael
|
|
2007
|
36 |
8 |
p. 1082-1093
12 p.
|
artikel
|
| 6 |
Industrial Marketing Management,
|
LaPlaca, Peter J.
|
|
2007
|
36 |
8 |
p. 1019-1021
3 p.
|
artikel
|
| 7 |
Marketing communication strategies in support of product launch: An empirical study of Taiwanese high-tech firms
|
Chen, Chien-Wei
|
|
2007
|
36 |
8 |
p. 1046-1056
11 p.
|
artikel
|
| 8 |
Performance implications of the direct and moderating effects of centralization and formalization on customer orientation
|
Auh, Seigyoung
|
|
2007
|
36 |
8 |
p. 1022-1034
13 p.
|
artikel
|
| 9 |
The antecedents and consequence of functional and dysfunctional conflict between Marketing Managers and Sales Managers
|
Massey, Graham R.
|
|
2007
|
36 |
8 |
p. 1118-1129
12 p.
|
artikel
|
| 10 |
The globalization strategies of business-to-business born global firms in the wireless technology industry
|
Laanti, Riku
|
|
2007
|
36 |
8 |
p. 1104-1117
14 p.
|
artikel
|
| 11 |
Unmet adoption expectation as the key to e-marketplace failure: A case of Taiwan's steel industry
|
Tao, Yu-Hui
|
|
2007
|
36 |
8 |
p. 1057-1067
11 p.
|
artikel
|
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