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                             8 results found
no title author magazine year volume issue page(s) type
1 An exploration of branding in industrial markets Mudambi, Susan McDowell
 1997
 26 5 p. 433-446
14 p.
 article
2 Fixing service failures Johnston, Timothy C.
 1997
 26 5 p. 467-473
7 p.
 article
3 Marketing orientation and company performance: Industrial vs. consumer goods companies Avlonitis, George J.
 1997
 26 5 p. 385-402
18 p.
 article
4 Measuring cycle time of the global procurement process Tomas, G.
 1997
 26 5 p. 403-412
10 p.
 article
5 National account management sales training and directions for improvement: A focus on skills/abilities Weeks, William A.
 1997
 26 5 p. 423-431
9 p.
 article
6 Technological teaming as a marketing strategy Good, David J.
 1997
 26 5 p. 413-422
10 p.
 article
7 Total quality management at work: Development of an effective competitive analysis process Bigwood, Michael P.
 1997
 26 5 p. 459-466
8 p.
 article
8 Women in the business-to-business salesforce: Some differences in performance factors Dion, Paul A.
 1997
 26 5 p. 447-457
11 p.
 article
                             8 results found
 
 Koninklijke Bibliotheek - National Library of the Netherlands