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Journal description
All volumes of the corresponding journal
All issues of the corresponding volume
All articles of the corresponding issues
11 results found
| no | title | author | magazine | year | volume | issue | page(s) | type |
| 1 | Anatomy of a complex computer purchase |
Puri, S.Joe |
1994 |
23 | 1 |
p. 17-27 11 p. |
article |
|
| 2 | Editorial Board |
1994 |
23 | 1 |
p. IFC- 1 p. |
article |
||
| 3 | Effects of source and paper color on response rates in mail surveys |
Greer, Thomas V. |
1994 |
23 | 1 |
p. 47-54 8 p. |
article |
|
| 4 | From the editor |
LaPlaca, Peter J. |
1994 |
23 | 1 |
p. 1- 1 p. |
article |
|
| 5 | Growing importance of marketing strategies for the software industry |
Rao, P.M. |
1994 |
23 | 1 |
p. 29-37 9 p. |
article |
|
| 6 | Implementation problems in industrial market segmentation |
Dibb, Sally |
1994 |
23 | 1 |
p. 55-63 9 p. |
article |
|
| 7 | Improving service quality in an industrial setting |
Moore, S.Anne |
1994 |
23 | 1 |
p. 83-92 10 p. |
article |
|
| 8 | Issues in marketing local area network products |
Parker, R.Stephen |
1994 |
23 | 1 |
p. 71-81 11 p. |
article |
|
| 9 | Ohmeda monitoring systems |
Hayes, H.Michael |
1994 |
23 | 1 |
p. 3-15 13 p. |
article |
|
| 10 | Segmenting industrial markets |
Griffith, Rodney L. |
1994 |
23 | 1 |
p. 39-46 8 p. |
article |
|
| 11 | Who trains salespeople? |
Honeycutt Jr., Earl D. |
1994 |
23 | 1 |
p. 65-70 6 p. |
article |
11 results found