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Journal description
All volumes of the corresponding journal
All issues of the corresponding volume
All articles of the corresponding issues
12 results found
| no | title | author | magazine | year | volume | issue | page(s) | type |
| 1 | Defensive industrial marketing strategies |
Calantone, Roger J. |
1990 |
19 | 3 |
p. 267-278 12 p. |
article |
|
| 2 | Distributor pricing in very competitive markets |
Shipley, David |
1990 |
19 | 3 |
p. 215-224 10 p. |
article |
|
| 3 | How the diffusion of industrial innovations is different from new retail products |
Day, Ralph L. |
1990 |
19 | 3 |
p. 261-266 6 p. |
article |
|
| 4 | How to develop a database for sales leads |
Van Doren, Doris C. |
1990 |
19 | 3 |
p. 201-208 8 p. |
article |
|
| 5 | Increasing response to industrial mail surveys |
London, Sandra J. |
1990 |
19 | 3 |
p. 235-241 7 p. |
article |
|
| 6 | Industrial marketing in non-profit organizations |
Giunipero, Larry C. |
1990 |
19 | 3 |
p. 279-285 7 p. |
article |
|
| 7 | Major industrial distribution issues facing managers in Australia |
Ramaseshan, B. |
1990 |
19 | 3 |
p. 225-234 10 p. |
article |
|
| 8 | Service as a marketing strategy: A case study at reliance electric |
Singh, M.P. |
1990 |
19 | 3 |
p. 193-200 8 p. |
article |
|
| 9 | The meanings of “yes” in the Far East |
Ruthstrom, Carl R. |
1990 |
19 | 3 |
p. 191-192 2 p. |
article |
|
| 10 | The readability of advertisements and articles in trade journals |
Clark, Gary L. |
1990 |
19 | 3 |
p. 251-260 10 p. |
article |
|
| 11 | Using expert systems in industrial marketing |
Stevenson, Thomas H. |
1990 |
19 | 3 |
p. 243-249 7 p. |
article |
|
| 12 | Using PCs to automate and innovate marketing activities |
Manssen, L.Brent |
1990 |
19 | 3 |
p. 209-213 5 p. |
article |
12 results found