no |
title |
author |
magazine |
year |
volume |
issue |
page(s) |
type |
1 |
A method to improve response to industrial mail surveys
|
Walker, Bruce J. |
|
1987 |
16 |
4 |
p. 305-314 10 p. |
article |
2 |
Author index to volume 16
|
|
|
1987 |
16 |
4 |
p. 315- 1 p. |
article |
3 |
Contents
|
|
|
1987 |
16 |
4 |
p. i-iv nvt p. |
article |
4 |
Differentiate with the 5th P: People
|
Judd, Vaughan C. |
|
1987 |
16 |
4 |
p. 241-247 7 p. |
article |
5 |
How purchasing agents handle personal risk
|
Hawes, Jon M. |
|
1987 |
16 |
4 |
p. 287-293 7 p. |
article |
6 |
Industrial market research in India
|
Sarin, Sharad |
|
1987 |
16 |
4 |
p. 257-264 8 p. |
article |
7 |
Is industrial advertising sexist?
|
Reese, Nancy A. |
|
1987 |
16 |
4 |
p. 231-240 10 p. |
article |
8 |
Salespeople's use of entertainment and gifts
|
Hite, Robert E. |
|
1987 |
16 |
4 |
p. 279-285 7 p. |
article |
9 |
Selecting sales and distribution channels
|
Magrath, Allan J. |
|
1987 |
16 |
4 |
p. 273-278 6 p. |
article |
10 |
Transferring industrial technology to less developed countries
|
Dawson, Leslie M. |
|
1987 |
16 |
4 |
p. 265-271 7 p. |
article |
11 |
Using trade missions for export market entry
|
Seringhaus, F.H.Rolf |
|
1987 |
16 |
4 |
p. 249-255 7 p. |
article |
12 |
What types of profitability reports do marketing managers receive?
|
Lambert, Douglas M. |
|
1987 |
16 |
4 |
p. 295-303 9 p. |
article |