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Journal description
All volumes of the corresponding journal
All issues of the corresponding volume
All articles of the corresponding issues
10 results found
| no | title | author | magazine | year | volume | issue | page(s) | type |
| 1 | Criteria changes across product development stages |
Ronkainen, Ilkka A. |
1985 |
14 | 3 |
p. 171-178 8 p. |
article |
|
| 2 | Critical uses of research in business marketing |
Gross, Irwin |
1985 |
14 | 3 |
p. 165-170 6 p. |
article |
|
| 3 | Effective selling approaches to buyers' objections |
Schurr, Paul H. |
1985 |
14 | 3 |
p. 195-202 8 p. |
article |
|
| 4 | How industrial salespeople gain customer trust |
Swan, John E. |
1985 |
14 | 3 |
p. 203-211 9 p. |
article |
|
| 5 | Industrial marketing strategy |
Dolan, Dennis J. |
1985 |
14 | 3 |
p. 218-219 2 p. |
article |
|
| 6 | Managing a capital equipment business's market share |
Best, Roger J. |
1985 |
14 | 3 |
p. 159-164 6 p. |
article |
|
| 7 | OEM buying process for new components: Purchasing and marketing implications |
Matthyssens, P. |
1985 |
14 | 3 |
p. 145-157 13 p. |
article |
|
| 8 | Overall corporate strategies for new product programs |
Cooper, Robert G. |
1985 |
14 | 3 |
p. 179-193 15 p. |
article |
|
| 9 | Segmenting the industrial market |
Wilson, Timothy L. |
1985 |
14 | 3 |
p. 217-218 2 p. |
article |
|
| 10 | Telemarketing: Supplement to field sales |
Coppett, John I. |
1985 |
14 | 3 |
p. 213-216 4 p. |
article |
10 results found