no |
title |
author |
magazine |
year |
volume |
issue |
page(s) |
type |
1 |
Applying financial portfolio and multiple criteria approaches to product line decisions
|
Rabino, Samuel |
|
1984 |
13 |
4 |
p. 233-240 8 p. |
article |
2 |
Author index to volume 13
|
|
|
1984 |
13 |
4 |
p. 273- 1 p. |
article |
3 |
Bases of power in organizational buying decisions
|
Thomas, Robert J. |
|
1984 |
13 |
4 |
p. 209-217 9 p. |
article |
4 |
Competitor analysis: Some practical approaches
|
Brock, John J. |
|
1984 |
13 |
4 |
p. 225-231 7 p. |
article |
5 |
Directory of industry data sources
|
Rosenberg, Elizabeth |
|
1984 |
13 |
4 |
p. 271- 1 p. |
article |
6 |
Evaluating market segmentation approaches
|
Bonoma, Thomas V. |
|
1984 |
13 |
4 |
p. 257-268 12 p. |
article |
7 |
Industrial marketing management—Cases and readings
|
Wilson, Timothy L. |
|
1984 |
13 |
4 |
p. 269-270 2 p. |
article |
8 |
Inverted breakeven analysis for profitable marketing decisions
|
Kortge, G.Dean |
|
1984 |
13 |
4 |
p. 219-224 6 p. |
article |
9 |
Managerial marketing for industrial firms
|
Wilson, Timothy L. |
|
1984 |
13 |
4 |
p. 270-271 2 p. |
article |
10 |
Purchasing's role in computer buying: A comparative study
|
Giunipero, Larry C. |
|
1984 |
13 |
4 |
p. 241-248 8 p. |
article |
11 |
Selection and motivation of distribution intermediaries
|
Shipley, David D. |
|
1984 |
13 |
4 |
p. 249-256 8 p. |
article |