nr |
titel |
auteur |
tijdschrift |
jaar |
jaarg. |
afl. |
pagina('s) |
type |
1 |
A systems approach for developing high technology products
|
Miaoulis, George |
|
1982 |
11 |
4 |
p. 253-262 10 p. |
artikel |
2 |
Author index to volume 11
|
|
|
1982 |
11 |
4 |
p. 321- 1 p. |
artikel |
3 |
Branchising proven techniques for rapid company expansion and market dominance
|
Reitman, Lawrence |
|
1982 |
11 |
4 |
p. 317- 1 p. |
artikel |
4 |
Competitive strategy: Techniques for analysing industries and competitors
|
Leo, John E. |
|
1982 |
11 |
4 |
p. 318-319 2 p. |
artikel |
5 |
Conflicts between engineering and marketing units
|
Donald Weinrauch, J. |
|
1982 |
11 |
4 |
p. 291-301 11 p. |
artikel |
6 |
Dispersed positioning in portfolio analysis
|
Ansoff, H.Agor |
|
1982 |
11 |
4 |
p. 237-252 16 p. |
artikel |
7 |
Factors that influence the length of industrial channels
|
Jackson, Donald M. |
|
1982 |
11 |
4 |
p. 263-268 6 p. |
artikel |
8 |
How to handle major customers profitably
|
Rao, G.K. |
|
1982 |
11 |
4 |
p. 317-318 2 p. |
artikel |
9 |
Impact of purchasing systems contracts on distributors and procedures
|
Scheidt, Marsha A. |
|
1982 |
11 |
4 |
p. 283-289 7 p. |
artikel |
10 |
Industrial marketing education: Practitioner's views
|
Plank, Richard E. |
|
1982 |
11 |
4 |
p. 311-315 5 p. |
artikel |
11 |
Marketing a business school to industry
|
Wills, Gordon |
|
1982 |
11 |
4 |
p. 303-310 8 p. |
artikel |
12 |
Measures used to evaluate industrial marketing activities
|
Jackson Jr., Donald W. |
|
1982 |
11 |
4 |
p. 269-274 6 p. |
artikel |
13 |
Organizational buying in the offshore oil industry
|
Reve, Torger |
|
1982 |
11 |
4 |
p. 275-282 8 p. |
artikel |
14 |
Secrets of a corporate headhunter
|
Wright, John |
|
1982 |
11 |
4 |
p. 318- 1 p. |
artikel |