nr |
titel |
auteur |
tijdschrift |
jaar |
jaarg. |
afl. |
pagina('s) |
type |
1 |
AI-activated value co-creation. An exploratory study of conversational agents
|
Kot, Mateusz |
|
|
107 |
C |
p. 287-299 |
artikel |
2 |
Alliance portfolios and joint R&D project performance
|
Mani, Sudha |
|
|
107 |
C |
p. 238-252 |
artikel |
3 |
An effectual approach to executing dynamic capabilities under unexpected uncertainty
|
Mero, Joel |
|
|
107 |
C |
p. 82-91 |
artikel |
4 |
An entrepreneurial framework for value co-creation in servitization
|
Yang, Man |
|
|
107 |
C |
p. 484-497 |
artikel |
5 |
An overview, empirical application, and discussion of the future research potential of Q&A models in B2B contexts
|
Lawrence, Benjamin |
|
|
107 |
C |
p. 212-221 |
artikel |
6 |
Anything but Sony! Meshworking, identity multiplicity and the emergence of portable music players
|
McKinlay, Matthew |
|
|
107 |
C |
p. 29-38 |
artikel |
7 |
Applications of artificial intelligence in B2B marketing: Challenges and future directions
|
Moradi, Masoud |
|
|
107 |
C |
p. 300-314 |
artikel |
8 |
Artificial intelligence and SMEs: How can B2B SMEs leverage AI platforms to integrate AI technologies?
|
Wei, Ruiqi |
|
|
107 |
C |
p. 466-483 |
artikel |
9 |
A step-by-step guide of (fuzzy set) qualitative comparative analysis: From theory to practice via an implementation in a B2B context
|
Saridakis, Charalampos |
|
|
107 |
C |
p. 92-107 |
artikel |
10 |
Bouncing back in turbulent business environments: Exploring resilience in business networks
|
Bondeli, Julia V. |
|
|
107 |
C |
p. 383-395 |
artikel |
11 |
Buyers apping? Determinants of current and future use of sellers' business-to-business mobile apps
|
Swani, Kunal |
|
|
107 |
C |
p. 276-286 |
artikel |
12 |
Comment on “Clearing the paradigmatic fog – How to move forward in business marketing research: A response to Möller and Halinen (2022)”
|
Lilien, Gary L. |
|
|
107 |
C |
p. 502-504 |
artikel |
13 |
CSR orientation and firm performance in the Middle Eastern and African B2B markets: The role of customer satisfaction and customer loyalty
|
Salam, Mohammad Asif |
|
|
107 |
C |
p. 1-13 |
artikel |
14 |
Disembedding air from e-commerce parcels: A joint challenge for supply chain actors
|
Brüel Grönberg, Sandra |
|
|
107 |
C |
p. 396-406 |
artikel |
15 |
Editorial Board
|
|
|
|
107 |
C |
p. IFC |
artikel |
16 |
Editorial Board Continued
|
|
|
|
107 |
C |
p. i-iii |
artikel |
17 |
Editorial: Social network analysis in marketing: A step-by-step guide for researchers
|
Zaefarian, Ghasem |
|
|
107 |
C |
p. A11-A24 |
artikel |
18 |
Examining supplier, buyer, and customer triads: The critical role of conflict in interaction processes and product/service innovations
|
Fletcher-Chen, Chavi C.-Y. |
|
|
107 |
C |
p. 337-352 |
artikel |
19 |
How privacy practices affect customer commitment in the sharing economy: A study of Airbnb through an institutional perspective
|
Chen, Shijiao (Joseph) |
|
|
107 |
C |
p. 161-175 |
artikel |
20 |
How to leverage relational gatekeepers to improve sales performance: Moderating effects of gatekeeper-salesperson Guanxi and gatekeeper-buyer Guanxi
|
Ma, Bei |
|
|
107 |
C |
p. 108-119 |
artikel |
21 |
Impact of ethics training and audits on the relationship quality of business-to-business partners in sharing economy
|
Bag, Surajit |
|
|
107 |
C |
p. 120-133 |
artikel |
22 |
Individual strategies as interaction modes for handling institutional logic diversity over time: A case study on a public-private collaboration project
|
Leite, Emilene |
|
|
107 |
C |
p. 266-275 |
artikel |
23 |
Internal branding and job satisfaction: Investigating the roles of brand individuality and personality–brand fit
|
Knop, Sebastian |
|
|
107 |
C |
p. 70-81 |
artikel |
24 |
Intra and inter-organizational paradoxes in product-service systems: Current insights and future research directions
|
Golgeci, Ismail |
|
|
107 |
C |
p. A25-A31 |
artikel |
25 |
Key account management formalization and effectiveness: A fuzzy-set qualitative comparative analysis
|
Feste, Jasmin |
|
|
107 |
C |
p. 450-465 |
artikel |
26 |
Key account managers' identification profiles and effectiveness: A fuzzy-set qualitative comparative analysis
|
Peters, Leonore |
|
|
107 |
C |
p. 253-265 |
artikel |
27 |
Leveraging supplier involvement for fueling manufacturers' firm creativity
|
Cheng, Colin C.J. |
|
|
107 |
C |
p. 353-367 |
artikel |
28 |
Managing buyer-supplier conflict when one party dominates: A process study
|
Newell, William |
|
|
107 |
C |
p. 176-189 |
artikel |
29 |
Manufacturer go green: A typology of offerings and capability requirements
|
Ellström, Daniel |
|
|
107 |
C |
p. 423-432 |
artikel |
30 |
On the same boat but singing a different tune: Coopetition between hotels and platforms close to customers
|
Bahar, Varqa Shamsi |
|
|
107 |
C |
p. 52-69 |
artikel |
31 |
Open for business: Towards an interactive view on dynamic capabilities
|
Qiu, Xinlu |
|
|
107 |
C |
p. 148-160 |
artikel |
32 |
Orchestrating network resilience within humanitarian aid networks
|
Al Adem, Samar |
|
|
107 |
C |
p. 190-203 |
artikel |
33 |
Proactive customer retention management in a non-contractual B2B setting based on churn prediction with random forests
|
Gattermann-Itschert, Theresa |
|
|
107 |
C |
p. 134-147 |
artikel |
34 |
Riding the waves or rocking the boat? Benefits and unintended consequences of customer growth strategies
|
Crecelius, Andrew T. |
|
|
107 |
C |
p. 407-422 |
artikel |
35 |
Service-dominant logic as mainstream: Integrating apparently disparate marketing paradigms? A response to Moller and Halinen (2022)
|
Brodie, Roderick J. |
|
|
107 |
C |
p. 498-501 |
artikel |
36 |
Strategic B2B brand activism: Building conscientious purpose for social impact
|
Kapitan, Sommer |
|
|
107 |
C |
p. 14-28 |
artikel |
37 |
Taking stock of shaping strategies: From firms driving markets for business performance to diverse actors shaping systems for sustainability
|
Storbacka, Kaj |
|
|
107 |
C |
p. A1-A10 |
artikel |
38 |
Text-mining 10-K (annual) reports: A guide for B2B marketing research
|
Cooper, Holly B. |
|
|
107 |
C |
p. 204-211 |
artikel |
39 |
The role played by relational turbulence in managing agency problems among value chain partners in the sharing economy: A review of the antecedents, benefits, risks, and boundary conditions
|
Behl, Abhishek |
|
|
107 |
C |
p. 39-51 |
artikel |
40 |
The use of ambiguous language in contract adjustment: An empirical study of its impact on interfirm relationship performance
|
Zhao, Danyang |
|
|
107 |
C |
p. 368-382 |
artikel |
41 |
Understanding salespeople's resistance to, and acceptance and leadership of customer-driven change
|
Giovannetti, Marta |
|
|
107 |
C |
p. 433-449 |
artikel |
42 |
Unveiling professional service providers' willingness to educate: A configurational approach
|
Florea, Dorian-Laurențiu |
|
|
107 |
C |
p. 222-237 |
artikel |
43 |
Variance decomposition analysis: What is it and how to perform it – A complete guide for B2B researchers
|
Zaefarian, Ghasem |
|
|
107 |
C |
p. 315-322 |
artikel |
44 |
When polychronicity affects salesperson performance: The effects of improvisation, role ambiguity, and sales job complexity
|
Carlson, Jeffrey R. |
|
|
107 |
C |
p. 323-336 |
artikel |