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  Teaching Cases in Management: A Morte Simbólica em Mudanças Organizacionais: o Caso do Banco do Brasil
 
 
Titel: Teaching Cases in Management: A Morte Simbólica em Mudanças Organizacionais: o Caso do Banco do Brasil
Auteur: Ana Maria Roux César
Verschenen in: RAC: Revista de Administraç¯ao Contempor¯anea
Paginering: Jaargang 14 (2010) nr. 1 pagina's 172-188
Jaar: 2010
Inhoud: The case deals with the symbolic losses experienced by Banco do Brasil employees after the implementation of a restructuring plan, of which one of the main actions was the creation of the firstvoluntary redundancy plan [VRP]. The study attempts to identify employees’ perceptions as Loss orGain, considering three dimensions: Human Resources Practices, Group Affiliation and Organizational Commitment, as well as employees’ moods and the possible existence of somatic symptoms among them in the months leading up to the organizational changes. The case provides a real picture of employees’ psychological states involved in change processes, and the research findings can serve as inputs for the development of motivational programs in organizations that are undergoing changes. The case has 2 objectives: 1. to analyze the psychosocial aspects related to organizational changes and competitiveness; 2. to require students to develop motivational programs for organizations that are undergoing changes, putting theory into practice.
Uitgever: ANPAD - Associação Nacional dos Programas de Pós-graduação em Administração (provided by DOAJ)
Bronbestand: Elektronische Wetenschappelijke Tijdschriften
 
 

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