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                                       Details for article 14 of 14 found articles
 
 
  “Touching” services: tangible objects create an emotional connection to services even before their first use
 
 
Title: “Touching” services: tangible objects create an emotional connection to services even before their first use
Author: Nägele, Nora
von Walter, Benjamin
Scharfenberger, Philipp
Wentzel, Daniel
Appeared in: Business research
Paging: Volume 13 () nr. 2 pages 741-766
Year: 2020-05-02
Contents:
Publisher: Springer International Publishing, Cham
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

                             Details for article 14 of 14 found articles
 
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