Walter S. Baer's Cable Television: A Handbook for Decisionmaking Baer's basic report (New York: Crane, Russak and Co., 1974 -- $11.00) Cable Television: Franchising Considerations Steven Rivkin's Cable Television: A Guide to Federal Regulations Cable Television: Developing Community Services The Complete Guide to Cable Marketing (Washington, D.C.: National Cable Television Association, 918 16th St., N.W., 1973 -- $4.95, or $2.95 if NCTA member, paper) Bridger Mitchell and Robert Smiley's Cable, Cities and Copyrights (Santa Monica, Calif.: Rand Corporation, 1973 -- $3.00, paper)
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