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Details van artikel 13 van 15 gevonden artikelen
| Titel: |
Silvio Berlusconi and the myth of the creative entrepreneur |
| Auteur: |
Poli, Emanuela |
| Verschenen in: |
Modern Italy |
| Paginering: | Jaargang 3 (1998) nr. 2 pagina's 271-279 |
| Jaar: |
1998-11 |
| Inhoud: |
Berlusconi became a high-profile entrepreneur in the course of the 1980s, founding his empire on construction, television and department stores. His transformation of AC Milan into a powerful force in football and popular culture set the scene for his entry into politics in 1994. Berlusconi presented himself as an outsider and a possible saviour of the nation in crisis. With his appealing image and constant repetition of his personal success story, he conveyed to the electorate a reassuring message of future prosperity. However, he lacked the visionary energy of the true charismatic leader. Instead he was a corporate politician who filled the personality vacuum left by the removal of the old elite. |
| Uitgever: |
Routledge |
| Bronbestand: |
Elektronische Wetenschappelijke Tijdschriften |
Details van artikel 13 van 15 gevonden artikelen
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