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Details for article 5 of 10 found articles
| Title: |
Integration in Personal Constructions of Television |
| Author: |
Clair, Shirley Preston, Joan M. |
| Appeared in: |
Journal of constructivist psychology |
| Paging: | Volume 3 (1990) nr. 4 pages 377-391 |
| Year: |
1990-10-01 |
| Contents: |
Research on the impact of television has shifted from an emphasis in the 1960s on the passive viewer to current approaches that investigate active processing of the television medium. Although evidence is accumulating about the cognitive processes used to mediate television, the nature of the individual's concept of television has not been studied. The present investigation employs a computerized version of Kelly's Repertory Grid Test with 40 male and 40 female university students. Using Bannisters measure of intensity to index integration, the results provide supporting evidence for Kelly's individuality corollary in terms of substantial individual differences. In addition, intensity tvas related to genre selection. Persons with low-intensity scores, reflecting less integration, tended to prefer television genres offering social interaction or action. High-intensity individuals, with more integrated constructions of the television medium, showed a greater preference for informational genres |
| Publisher: |
Routledge |
| Source file: |
Elektronische Wetenschappelijke Tijdschriften |
Details for article 5 of 10 found articles
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