Kuchanganyachanganya - topic and language choices in Tanzanian youth culture
Titel:
Kuchanganyachanganya - topic and language choices in Tanzanian youth culture
Auteur:
Englert, Birgit
Verschenen in:
Journal of African cultural studies
Paginering:
Jaargang 20 (2008) nr. 1 pagina's 45-55
Jaar:
2008-06
Inhoud:
Bongo Flava, also known as the 'music of the new generation' (muziki wa kizazi kipya), has grown over the past ten years into the commercially most important musical form in Tanzania. Besides the well-known 'superstars' of Bongo Flava who are mainly based in Dar-es-Salaam, thousands of young people in various regions of the country not only consume, but also produce Bongo Flava music on the local level. In the Tanzanian context they are labelled as 'undergrounds' or maandagraundi, thus as artists who have not yet made themselves a name. This paper offers an insight into the choices regarding topics and language of maandagraundi artists in Morogoro region, East Central Tanzania. It argues that the young musicians do not use Bongo Flava as a means of asserting a specifically youthful identity, but rather aim to be recognised and valued by all generations - an aim they attempt to reach through the strategic mixing, kuchanganyachanganya, of different musical styles within Bongo Flava as well as topics and language varieties.