If the BLFC hoped to attract paying customers to their matches, they needed to get word out to the public about upcoming matches. Much of the early publicity, including a lampoon in Punch, was negative and derogatory, questioning the viability of the club and women's abilities to play football. To counter this, Honeyball gave interviews to several leading British publications in the weeks leading up to the first match at Crouch End, among them Sketch and Westminster Gazette. Dixie wrote an opinion piece in the Pall Mall Gazette, entitled 'Football for Women,' laying out the goals of the BLFC, advocating rational dress for women and stressing the great health benefits to women playing football. This article generated letters to the editor in several journals, allowing the public to express a variety of opinions on the matter.
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