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Details for article 45 of 245 found articles
| Title: |
Comparing effect coded models of choice shifts |
| Author: |
Hale, Jerold L. Boster, Franklin J. |
| Appeared in: |
Communication research reports |
| Paging: | Volume 5 (1988) nr. 2 pages 180-186 |
| Year: |
1988-12 |
| Contents: |
Two studies compare social comparison, persuasive argument, and dual process models of the choice shift. The data are consistent with the dual process models and are discussed in terms of their consistency with Isenberg's (1986) meta-analysis of the choice shift literature. |
| Publisher: |
Routledge |
| Source file: |
Elektronische Wetenschappelijke Tijdschriften |
Details for article 45 of 245 found articles
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