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  Focus Groups: a useful qualitative method for educational research?
 
 
Titel: Focus Groups: a useful qualitative method for educational research?
Auteur: Wilson, Valerie
Verschenen in: British educational research journal
Paginering: Jaargang 23 (1997) nr. 2 pagina's 209-224
Jaar: 1997-04
Inhoud: During 1994-95, a small team of researchers at the Scottish Council for Research in Education (SCRE) undertook a commissioned study of adults' perceptions of their lifestyle options within a Scottish region. The findings of the research were intended to inform initiatives in health education and promotion. Two methods of data collection were employed: in-depth interviews and focus group meetings. In this article, the researcher reflects on one of those methods — focus groups — which has been used extensively in market research, and explores (a) what focus groups are, (b) how they have been utilised by researchers and (c) some of the practical and theoretical implications for incorporating focus groups in the design of educational research projects, paying particular attention to issues of data generation.
Uitgever: Routledge
Bronbestand: Elektronische Wetenschappelijke Tijdschriften
 
 

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