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Journal description
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All issues of the corresponding volume
All articles of the corresponding issues
Details for article 2 of 12 found articles
| Title: |
A General Choice Model for Bundles with Multiple-Category Products: Application to Market Segmentation and Optimal Pricing for Bundles |
| Author: |
Chung, Jaihak Rao, Vithala R. |
| Appeared in: |
Journal of marketing research |
| Paging: | Volume 40 (2003) nr. 2 pages 115-130 |
| Year: |
2003-05 |
| Contents: | |
| Publisher: |
SAGE Publications, Sage CA: Los Angeles, CA |
| Source file: |
Elektronische Wetenschappelijke Tijdschriften |
Details for article 2 of 12 found articles
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