|
| << previous | next >> |
Journal description
All volumes of the corresponding journal
All issues of the corresponding volume
All articles of the corresponding issues
Details for article 79 of 161 found articles
| Title: |
How the Linguistic Characteristics of a Brand Name can Affect its Luxury Appeal |
| Author: |
Pathak, Abhishek Calvert, Gemma A. Lim, Elison A.C. |
| Appeared in: |
International journal of market research |
| Paging: | Volume 59 (2017) nr. 5 pages 567-600 |
| Year: |
2017-09 |
| Contents: | |
| Publisher: |
SAGE Publications, Sage UK: London, England |
| Source file: |
Elektronische Wetenschappelijke Tijdschriften |
Details for article 79 of 161 found articles
| << previous | next >> |