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Journal description
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Details for article 12 of 20 found articles
| Title: |
Heteroscedasticity in Diffusion of Promotional Strategies Adopted by Companies: The Consumer Review Analysis |
| Author: |
Grover, Saurabh Hundal, B.S. |
| Appeared in: |
Asia pacific journal of management research and innovation |
| Paging: | Volume 10 (2014) nr. 3 pages 211-218 |
| Year: |
2014-09 |
| Contents: | |
| Publisher: |
SAGE Publications, Sage India: New Delhi, India |
| Source file: |
Elektronische Wetenschappelijke Tijdschriften |
Details for article 12 of 20 found articles
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