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                                       Details for article 21 of 21 found articles
 
 
  Synergizing Advertising Campaigns with Appeals: A Perspective through Cases
 
 
Title: Synergizing Advertising Campaigns with Appeals: A Perspective through Cases
Author: Kumar, Alok
Pathak, Pramod
Appeared in: Global business review
Paging: Volume 17 (2016) nr. 4 pages 821-833
Year: 2016-08
Contents:
Publisher: SAGE Publications, Sage India: New Delhi, India
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

                             Details for article 21 of 21 found articles
 
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