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Journal description
All volumes of the corresponding journal
All issues of the corresponding volume
All articles of the corresponding issues
Details for article 4 of 4 found articles
| Title: |
Toward Socially Responsible Advertising: The Concept Testing Panel Approach |
| Author: |
Laric, Michael V. Tucker, Lewis R. |
| Appeared in: |
Business & society |
| Paging: | Volume 17 (1977) nr. 2 pages 27-34 |
| Year: |
1977-03 |
| Contents: | |
| Publisher: |
Sage Publications, Sage CA: Thousand Oaks, CA |
| Source file: |
Elektronische Wetenschappelijke Tijdschriften |
Details for article 4 of 4 found articles
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