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                                       Details for article 24 of 201 found articles
 
 
  Co-creation and Consumers’ Willingness to Pay Premium: Effect of Involvement and Satisfaction with Co-creation Process
 
 
Title: Co-creation and Consumers’ Willingness to Pay Premium: Effect of Involvement and Satisfaction with Co-creation Process
Author: Yang, Yongzhong
Yang, Yimin
Shafi, Mohsin
Appeared in: Journal of the knowledge economy
Paging: Volume 15 () nr. 3 pages 10151-10173
Year: 2023-09-30
Contents:
Publisher: Springer US, New York
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

                             Details for article 24 of 201 found articles
 
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