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                                       Details for article 2 of 4 found articles
 
 
  Integrating public service and marketing differentiation: an analysis of the American Express Corporation’s “Charge Against Hunger” promotion program
 
 
Title: Integrating public service and marketing differentiation: an analysis of the American Express Corporation’s “Charge Against Hunger” promotion program
Author: Nelson, Richard Alan
Kanso, Ali M.
Levitt, Steven R.
Appeared in: Service business
Paging: Volume 1 (2006) nr. 4 pages 275-293
Year: 2006
Contents:
Publisher: Springer-Verlag, Berlin/Heidelberg
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

                             Details for article 2 of 4 found articles
 
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 Koninklijke Bibliotheek - National Library of the Netherlands