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  Perfect versus imperfect direct advertising, and market performance
 
 
Title: Perfect versus imperfect direct advertising, and market performance
Author: Esteban, Lola
Hernández, José M.
Appeared in: Journal of economics
Paging: Volume 122 (2017) nr. 1 pages 1-27
Year: 2017
Contents:
Publisher: Springer Vienna, Vienna
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

                             Details for article 4 of 5 found articles
 
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