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  State of the Art der Forschung zum Interkulturellen Konsumentenverhalten. Eine Analyse der Literatur von 2005 bis 2010 - State of the art of cross-cultural consumer research. An analysis of the literature from 2005 to 2010
 
 
Title: State of the Art der Forschung zum Interkulturellen Konsumentenverhalten. Eine Analyse der Literatur von 2005 bis 2010 - State of the art of cross-cultural consumer research. An analysis of the literature from 2005 to 2010
Author: Hoffmann, Stefan
Fischer, Sophia
Schwarz, Uta
Mai, Robert
Appeared in: Journal für Betriebswirtschaft
Paging: Volume 63 (2012) nr. 1 pages 45-86
Year: 2012
Contents:
Publisher: Springer-Verlag, Berlin/Heidelberg
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

                             Details for article 3 of 3 found articles
 
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