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Journal description
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Details for article 3 of 4 found articles
| Title: |
Strategic channel alignment: an analysis of the configuration of physical and virtual marketing channels |
| Author: |
Müller-Lankenau, Claas Wehmeyer, Kai Klein, Stefan |
| Appeared in: |
Information systems and e-business management |
| Paging: | Volume 4 (2005) nr. 2 pages 187-216 |
| Year: |
2005 |
| Contents: | |
| Publisher: |
Springer-Verlag, Berlin/Heidelberg |
| Source file: |
Elektronische Wetenschappelijke Tijdschriften |
Details for article 3 of 4 found articles
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