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  Democracy in product design: Consumer participation and differentiation strategies
 
 
Title: Democracy in product design: Consumer participation and differentiation strategies
Author: Katona, Zsolt
Appeared in: Quantitative marketing and economics
Paging: Volume 13 (2015) nr. 4 pages 359-394
Year: 2015
Contents:
Publisher: Springer US, New York
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

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 Koninklijke Bibliotheek - National Library of the Netherlands