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Journal description
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Details for article 3 of 10 found articles
| Title: |
Evaluating the impact of VAT-free promotion: the role of loyalty program membership and category characteristics |
| Author: |
Vafainia, Saeid Breugelmans, Els Bijmolt, Tammo H. A. |
| Appeared in: |
Marketing letters |
| Paging: | Volume 32 () nr. 4 pages 455-476 |
| Year: |
2021-03-09 |
| Contents: | |
| Publisher: |
Springer US, New York |
| Source file: |
Elektronische Wetenschappelijke Tijdschriften |
Details for article 3 of 10 found articles
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