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                                       Details for article 3 of 17 found articles
 
 
  Attention to social comparison information and brand avoidance behaviors
 
 
Title: Attention to social comparison information and brand avoidance behaviors
Author: Kim, Eunjin (Anna)
Ratneshwar, S.
Roesler, Erin
Chowdhury, Tilottama Ghosh
Appeared in: Marketing letters
Paging: Volume 27 (2014) nr. 2 pages 259-271
Year: 2014
Contents:
Publisher: Springer US, New York
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

                             Details for article 3 of 17 found articles
 
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