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                                       Details for article 6 of 25 found articles
 
 
  Do real payments really matter? A re-examination of the compromise effect in hypothetical and binding choice settings
 
 
Title: Do real payments really matter? A re-examination of the compromise effect in hypothetical and binding choice settings
Author: Müller, Holger
Kroll, Eike Benjamin
Vogt, Bodo
Appeared in: Marketing letters
Paging: Volume 23 (2011) nr. 1 pages 73-92
Year: 2011
Contents:
Publisher: Springer US, Boston
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

                             Details for article 6 of 25 found articles
 
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