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Journal description
All volumes of the corresponding journal
All issues of the corresponding volume
All articles of the corresponding issues
Details for article 3 of 7 found articles
| Title: |
Do vendors benefit from promotions in a multi-vendor loyalty program? |
| Author: |
Dorotic, Matilda Fok, Dennis Verhoef, Peter C. Bijmolt, Tammo H. A. |
| Appeared in: |
Marketing letters |
| Paging: | Volume 22 (2010) nr. 4 pages 341-356 |
| Year: |
2010 |
| Contents: | |
| Publisher: |
Springer US, Boston |
| Source file: |
Elektronische Wetenschappelijke Tijdschriften |
Details for article 3 of 7 found articles
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