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Journal description
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Details for article 3 of 8 found articles
| Title: |
Marketing Strategy Development Styles, Implementation Capability, and Firm Performance: Investigating the Curvilinear Impact of Multiple Strategy-Making Styles |
| Author: |
J. Chris White Jeffrey S. Conant Raj Echambadi |
| Appeared in: |
Marketing letters |
| Paging: | Volume 14 (2003) nr. 2 pages 14 p. |
| Year: |
2003-07 |
| Contents: | |
| Publisher: |
Kluwer Academic Publishers, Boston, U.S.A |
| Source file: |
Elektronische Wetenschappelijke Tijdschriften |
Details for article 3 of 8 found articles
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