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Journal description
All volumes of the corresponding journal
All issues of the corresponding volume
All articles of the corresponding issues
Details for article 12 of 12 found articles
| Title: |
Nutrition Ad Claims and Disclosures: Interaction and Mediation Effects for Consumer Evaluations of the Brand and the Ad |
| Author: |
Burton, Scot Andrews, J. Craig Netemeyer, Richard G. |
| Appeared in: |
Marketing letters |
| Paging: | Volume 11 (2000) nr. 3 pages 235-247 |
| Year: |
2000 |
| Contents: | |
| Publisher: |
Kluwer Academic Publishers, Boston |
| Source file: |
Elektronische Wetenschappelijke Tijdschriften |
Details for article 12 of 12 found articles
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