|
| << previous |
Journal description
All volumes of the corresponding journal
All issues of the corresponding volume
All articles of the corresponding issues
Details for article 17 of 17 found articles
| Title: |
The Moderating Effect of Prior Experience in Consumers' Use of User-Image Based Versus Utilitarian Cues in Brand Attitude |
| Author: |
Mangleburg, Tamara F. Sirgy, M. Joseph Grewal, Dhruv Axsom, Danny Hatzios, Maria Claiborne, C. B. Bogle, Trina |
| Appeared in: |
Journal of business and psychology |
| Paging: | Volume 13 (1998) nr. 1 pages 101-113 |
| Year: |
1998 |
| Contents: | |
| Publisher: |
Kluwer Academic Publishers-Plenum Publishers, New York |
| Source file: |
Elektronische Wetenschappelijke Tijdschriften |
Details for article 17 of 17 found articles
| << previous |