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  An Investigation of Peripheral and Central Cues of Online Customer Review Voting and Helpfulness through the Lens of Elaboration Likelihood Model
 
 
Title: An Investigation of Peripheral and Central Cues of Online Customer Review Voting and Helpfulness through the Lens of Elaboration Likelihood Model
Author: Mousavizadeh, Mohammadreza
Koohikamali, Mehrdad
Salehan, Mohammad
Kim, Dam J.
Appeared in: Information systems frontiers
Paging: Volume 24 () nr. 1 pages 211-231
Year: 2020-10-19
Contents:
Publisher: Springer US, New York
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

                             Details for article 5 of 19 found articles
 
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