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Journal description
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Details for article 7 of 34 found articles
| Title: |
Decoding the effectiveness of social media influencers’ endorsement on consumer behavior: an evidence-based approach |
| Author: |
Salunke, Parth Jain, Varsha Eastman, Jacqueline Mishra, Tatsita Chakraborty, Amrita |
| Appeared in: |
Electronic commerce research |
| Paging: | Volume 25 () nr. 3 pages 2309-2345 |
| Year: |
2025-04-09 |
| Contents: | |
| Publisher: |
Springer US, New York |
| Source file: |
Elektronische Wetenschappelijke Tijdschriften |
Details for article 7 of 34 found articles
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