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                                       Details for article 11 of 34 found articles
 
 
  Exploring the factors affecting content dissemination through WeChat official accounts: a heuristic-systematic model perspective
 
 
Title: Exploring the factors affecting content dissemination through WeChat official accounts: a heuristic-systematic model perspective
Author: Yang, Bo
Hu, Yue
Cheng, Xusen
Bao, Ying
Chen, Wenjing
Appeared in: Electronic commerce research
Paging: Volume 23 () nr. 4 pages 2713-2735
Year: 2022-04-29
Contents:
Publisher: Springer US, New York
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

                             Details for article 11 of 34 found articles
 
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 Koninklijke Bibliotheek - National Library of the Netherlands