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  Adopting television as a new channel for e-commerce. The influence of interactive technologies on consumer behavior
 
 
Title: Adopting television as a new channel for e-commerce. The influence of interactive technologies on consumer behavior
Author: Blasco-Arcas, Lorena
Hernandez-Ortega, Blanca
Jimenez-Martinez, Julio
Appeared in: Electronic commerce research
Paging: Volume 13 (2013) nr. 4 pages 457-475
Year: 2013
Contents:
Publisher: Springer US, Boston
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

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