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Journal description
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Details for article 6 of 6 found articles
| Title: |
This anthropomorphised brand is so loveable: The role of self-brand integration |
| Author: |
Delgado-Ballester, E. Palazón, M. Pelaez-Muñoz, J. |
| Appeared in: |
Spanish journal of marketing-ESIC |
| Paging: | Volume 21 (2017) nr. 2 pages 13 p. |
| Year: |
2017 |
| Contents: | |
| Publisher: |
ESIC & AEMARK |
| Source file: |
Elektronische Wetenschappelijke Tijdschriften |
Details for article 6 of 6 found articles
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