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Journal description
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Details for article 2 of 5 found articles
| Title: |
BOCA A BOCA TRADICIONAL vs. ELECTRÓNICO. LA PARTICIPACIÓN COMO FACTOR EXPLICATIVO DE LA INFLUENCIA DEL BOCA A BOCA ELECTRÓNICO * |
| Author: |
López, Manuela Sicilia, María |
| Appeared in: |
Revista española de investigación de marketing ESIC |
| Paging: | Volume 17 (2013) nr. 1 pages 32 p. |
| Year: |
2013 |
| Contents: | |
| Publisher: |
ESIC and AEMARK |
| Source file: |
Elektronische Wetenschappelijke Tijdschriften |
Details for article 2 of 5 found articles
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