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Journal description
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Details for article 10 of 15 found articles
| Title: |
Moderating Effect of Peer Group Environment on Consumer Predisposition Towards Premium Promotions: A Study on Young Urban Consumers in India |
| Author: |
Banerjee, Shubojit |
| Appeared in: |
IIMB management review |
| Paging: | Volume 28 (2016) nr. 4 pages 1 p. |
| Year: |
2016 |
| Contents: | |
| Publisher: |
Published by Elsevier B.V. |
| Source file: |
Elektronische Wetenschappelijke Tijdschriften |
Details for article 10 of 15 found articles
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