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Drivers and impact of big data analytic adoption in the retail industry: A quantitative investigation applying structural equation modeling |
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Titel: |
Drivers and impact of big data analytic adoption in the retail industry: A quantitative investigation applying structural equation modeling |
Auteur: |
Lutfi, Abdalwali Alrawad, Mahmaod Alsyouf, Adi Almaiah, Mohammed Amin Al-Khasawneh, Ahmad Al-Khasawneh, Akif Lutfi Alshira'h, Ahmad Farhan Alshirah, Malek Hamed Saad, Mohamed Ibrahim, Nahla |
Verschenen in: |
Journal of retailing and consumer services |
Paginering: |
Jaargang 70 () nr. C pagina's p. |
Jaar: |
2023 |
Inhoud: |
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Uitgever: |
The Authors |
Bronbestand: |
Elektronische Wetenschappelijke Tijdschriften |
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