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                                       Details for article 28 of 68 found articles
 
 
  How customer experience incongruence affects omnichannel customer retention: The moderating role of channel characteristics
 
 
Title: How customer experience incongruence affects omnichannel customer retention: The moderating role of channel characteristics
Author: Gao, Wei
Li, Wenqian
Fan, Hua
Jia, Xingping
Appeared in: Journal of retailing and consumer services
Paging: Volume 60 () nr. C pages p.
Year: 2021
Contents:
Publisher: Elsevier Ltd
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

                             Details for article 28 of 68 found articles
 
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 Koninklijke Bibliotheek - National Library of the Netherlands