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Journal description
All volumes of the corresponding journal
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Details for article 17 of 21 found articles
| Title: |
Service supplier portfolio optimization approach for multi-channel digital marketing considering promotional capacity forecasts and channel synergies |
| Author: |
Wu, Chong Li, Ruxuan Barnes, David Shao, Yifan |
| Appeared in: |
International journal of production economics |
| Paging: | Volume 284 () nr. C pages p. |
| Year: |
2025 |
| Contents: | |
| Publisher: |
Elsevier B.V. |
| Source file: |
Elektronische Wetenschappelijke Tijdschriften |
Details for article 17 of 21 found articles
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