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                                       Details for article 6 of 9 found articles
 
 
  Communicating drug risk to physicians: Challenges and opportunities
 
 
Title: Communicating drug risk to physicians: Challenges and opportunities
Author: Morrato, Elaine H.
Curbow, Barbara
Crum, Rosa M.
Nowels, Carolyn
Feinleib, Manning
Appeared in: International journal of risk & safety in medicine
Paging: Volume 20 (2008) nr. 3 pages 143-154
Year: 2008-08-22
Contents: Improving drug risk communication is a public health priority outlined by The Institute of Medicine to ensure patient safety. Physicians are an important audience of drug risk communication and effective communication is essential for promoting their adoption of risk management behavior. In this study, the authors explored information sources physicians prefer for keeping their drug safety knowledge current (particularly regarding new warnings). In a sample of US physicians, the authors found multiple resources were used for drug safety information with no single source used by everyone. Respondents had created a customized set of preferred resources with built-in redundancy. Participants discussed the strengths and limitations of different information sources: scientific (e.g., highest credibility), third-party (e.g., fast and electronically-delivered, but patients have access to the same information) and the drug company (e.g., legally accurate, but biased). The findings highlight the challenge in delivering a consistent, timely, and persuasive drug risk message to physicians through varying layers of intermediary messengers. The authors propose a conceptual framework of the communication flow for drug safety warnings to inform future research to optimize risk communication delivery.
Publisher: IOS Press
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

                             Details for article 6 of 9 found articles
 
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